BIG SECRET reveal coming later in this post. It WILL rock your cotton socks off, GUARANTEED, 1001%.
Just make sure you are sitting down before reading this! If you are one of the 87.1% of people who check their email and Facebook posts on the toilet – please hold your device over the safety net of your underwear.
I want to let you into a secret about secrets. It’s no secret that the best thing about secrets is secretly telling someone your secret, thereby adding another secret to your secret collection of secrets, secretly. Therefore, it’s about secretion, or more precisely, it’s about how you share and manage your secretions with others.
It’s an established, well known, scientific fact, that secrets SELL. It’s not the secret itself that will make you wealthy, it’s revealing the secret that has the greenbacks rolling in.
For example, Rhonda Byrne’s book, The Secret, also on film, contained a lot of twaddle she copied from Wallace Wattles book, The Science of Getting Rich, written in 1910 when science was in the dark ages. Back then surgical operations were done without anaesthesia by Barber shop quartets, everyone thought the world was a flatbread and, like, like, Facebook hadn’t even been invented.
Byrne says that you can align the stars and the planets in our Universe using a special positive vibration that uses the scientific (titter) Law of Attraction. When you do this, the Universe works FOR you, rather than against you.
Now I’m no brain surgeon, but being THE Master of Tosh, I smell something toshy.
Everyone knows these days of course, that the Hubble Bubble Space Telescope is responsible for Universal events like eclipses, supernova, and the stars aligning into animal shapes. It’s no coincidence that we are seeing more since it’s launch in 1990. So unless you have a direct line to the man in the telescope, it ain’t happening!
But here’s the rub. Byrne sold millions of books and became wealthy as a result. This would not have happened had she called the book Positive Vibes or Applied Planet Mechanics. It’s because she called it The Secret and revealed it to the world. The content was largely tosh, but the promise and reveal was masterful.
Other people HAVE become wealthy on the back of the book, but not many. They too have peddled the twaddle in Secretion Workshops, Webinars, and DVD’s, knowing the secret is all in the reveal.
So for those who love bullet points, you need to;
- Make Up Secrets, ensuring a strong link to ancient wisdom (punters like that)
- Market the promise with suspense and intrigue, and
- Perfect your revealing skills, always leaving something to the imagination
Examples might include
- Victoria’s Secret – How to achieve the perfect muffin top without VPL
- Harry Ramsden’s Chamber of Secrets – Avoid the Mushy Pea Palaver
- Secrets of the Wealth Accelerators – Collaborating to sell 33 (or was it 32?) times more books
- Official Secrets Act IV, pt 1, – Leveraging What You Know, About Who You Know
IMPORTANT ADVICE: Never reveal your Secret Sauce in the marketing copy. Just like real secret sauces and recipes, there is nothing really special in it, and people are just being polite when they say they love it.
********* REVOLUTIONARY WEALTH SECRET ALERT **********
We have been searching the urinals of time for a solution to the problem of a low prostate numbers in our sales funnel. At some time in business, you have to pay a Lead Generation God, like myself.
While studying some ancient Sanskrit texts I found down the back of the chair in which my Grandad died, I came across a scientific discovery by one of the original, ancient Guru’s, Waranus Buffetus. A well educated man in the science of groat alchemy, he founded the First Law of Wealth: To be Rich, Mix with the Poor!
It was pure genius. Waranus almost certainly created a stink at the time. Many of his peers were advocating the “Follow and Bottom Feed” principles of Mixing with Millionaires.
Think about it. Important distinction coming up – there are millions MORE Poor people in the world than Rich. It’s like I discovered a new neesh market AND it was multiple generations deep. If I could live, eat, smell and think like the Poor, I could serve and fleece them well.
So has it worked for me?
YOU BETCHA! I was literally ROCKED off my toadstool.
I got so many leads applying this principle, my funnel literally overflowed. The rest, is history…
I wouldn’t be where I am today, including first hand experiences of the odd legal action, insolvency and debt issues, without following Buffetus’s First Law of Wealth.
Mixing with the Poor has provided me with both Motivation and Market Insight. I have managed to create enough wealth in the local community to ensure they can pay my reassuringly expensive fees, from the bottom to the very top of my 4-FT product staircase.
In addition, they see me for who I truly am – a God!
And That’s Pure Rocket Fuel.
These ancient discoveries don’t come along very often. But when they do, WOWZER!!
Now go forth, create, excite and manage those secretions well my Purple Posse.